An Australian study has shown that employees who use Facebook, Twitter, YouTube et al while on the clock are actually more productive overall, making me officially the most productive employee ever in all of history:
The University of Melbourne study showed that people who use the Internet for personal reasons at work are about 9 percent more productive that those who do not.
Study author Brent Coker, from the department of management and marketing, said “workplace Internet leisure browsing,” or WILB, helped to sharpened workers’ concentration.
“People need to zone out for a bit to get back their concentration,” Coker said on the university’s website
“Short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a days’ work, and as a result, increased productivity,” he said.
Tags: clock, coker, concentration, management and marketing, personal reasons, productive employee, productivity, study author, university of melbourne, WILB